Jingdong is Helping Bookstores Sell Online

The world has been evolving every single day and the age of technology is upon us. Technology has helped the human race since the dawn of time – from wielding tools, to the age of industrialization and in today’s post-modern era. Technology has helped a lot of people and a lot of industries – but it has also has hurt and has made some industries on the verge of extinction. Advancements are here and with these advancements – by definition means that they will replace their predecessors.

Online shopping has been here for quite a while now and they have banked on the convenience and comfort of just browsing and buying items through the screen and the products being delivered right on your doorstep. Online shopping has made shopping instant – and it is all at the advantage of not even stepping out of your house and purchasing your favorite items through a screen. With the timeliness of online shopping in this age of smartphones and the internet – it has gained a very wide audience and an avid group of consumers. With the advancement of online shopping – this poses a threat to brick and mortar stores that need physical human interaction in order to function.

JD.com and its Chief Executive Officer, Richard Liu Qiangdong, know exactly how this feels like – losing their market and losing their sales in their brick and mortar stores – and Richard Liu Qiangdong has redirected his business to the online world in order to keep his business alive, and Richard Liu Qiangdong, with his years of experience, has now mastered the art and science of online marketing – and is now willing to help other business to evolve into this age of technology in order to keep their businesses timely and relevant to the modern world. Richard Liu Qiangdong is now collaborating with bookstores who operate in their brick and mortar stores and helping them advance and evolve in their inventory tracking and putting their products out in his online platforms to be able to get them to operate in a wider market and a wider audience. JD.com and Richard Liu Qiangdong isn’t only an excellent business, but also a business that is for the community.

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